Big box was biggest

Although online retail will surely continue to be a force shaping the sector going forward and may yet emerge as the dominant mode of commerce in the retail sector in the United States, its time for supremacy has not yet arrived. We discuss evidence indicating that the warehouse clubs/supercenter format has had a greater effect on the shape of retail over the past 15-20 years

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From the Journal of Economic Perspectives, Fall 2015 issue.

I suppose I’m surprised by this. Big box was bigger than the web for the retail experience?

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